Boy…I’ve messed up…

It’s hard being a father, husband, missionary, affiliate manager, consultant,
and friend all at the same time…you know?

I’ve got John’s launch coming up (oh check out the NEW affiliate page), the
potential riots in the local township that affects our students directly, and
my wife due with our FIFTH KID!!! AHHHH

Talk about burning the candle at both ends…in TWO TIME ZONES!!

More like a Lion in Africa ūüėČ

But recently I’ve caught wind of how all the things that I’m ‘being’ has led me
to treat people not as well as I should have.

First, my wife!! Thankfully when I’m out of line, she straightens me RIGHT up ūüôā
But with all that’s been going on, she (even while pregnant) has been awesome
and has been patient with me. But I’ve let her down not being equally as awesome
so Aubree…I’m sorry.

Second, my kids…daddy should¬†be playing more legos, reading more books, and
playing tea party… sorry guys!¬†Once it’s warm here I’ll make sure we have daily
swimming contests, walks on¬†the beach, and plenty of business lessons…I’ll tighten
up my daddy game ASAP!

Third, clients/affiliate partners/business friends. Guys…I’m sorry. When¬†I’ve
been short, delivered messages poorly at times, or missed calls …

That’s 100%¬†on me and I’m sorry.

I’ve tried to be very straightforward in communicating business arrangements.
Especially, should any of my communications seem to have been misleading,
I NEED to know immediately. Clarification is golden.

My intention is to have awesome, meaningful, profitable and collegial relationships
with as many people as I can and¬†if I’ve committed one of the above mistakes
(or something else) please let me know so I can make amends.

Just like with my family, I need to know when I’m screwing up ūüôā

COME ON BRAD!!!

Ok…one final thing

Do me a favor…if I’ve annoyed you, please let me know so we can make amends
move forward, and do some big business together!

If ¬†you’ve got a deal you want to work…BRING IT ON!

Thanks so much for your help!

Brad

P.S. I’m serious about calling me out on how I can improve…let’s talk about it
and how we can be MUTUALLY successful!

Summer Promotions

There are a lot of people who take the summer off from promotions
either from a production or from a marketing standpoint.

Why should you get involved with some select summer promotions:

1. They are a great way to keep your list fresh! Gotta keep your list trained to check out (and hopefully buy) other videos/materials.

2. You can¬†make some money! Again…keep it fresh and keep your list trained even if some are taking breaks and not trading, blah blah…you’ve got to eat too ūüėČ

3. Keep relationships with publishers and affiliates FRESH! Everyone’s working on new¬†stuff, and you want to make sure you stay on the publishers radar as much¬†as THEY want to be on yours!

…so who do you promote¬†and WHEN??

Here are some offers you can/SHOULD mark your calendar for
and/or sign-up for the matching affiliate program. If you don’t
see YOUR OFFER HERE…comment and get some free promo ūüôā

SimplerOptions.com Single Class:

July 26-July 31st Promo Direct to BUY for
August 2nd: Simpler Options 297 Class (email ONLY)

– This is a direct to sales page offer. No videos, no webinars
just straight to premium converting and tested copy.

SimplerSTOCKS.com Single Class: (new affiliate program MUST SIGN UP)
(First PUBLIC LAUNCH!! Company will NOT be cookieing
ANY of their LEADS…it’s open season and it’s a must promote)

August 15th Promotion for Webinar Begins
August 19th Webinar: Simpler Stocks
August 23rd: SIMPLER STOCKS 297 Class

-This will be the first time affiliates can promote SimplerStocks.com
and the company will NOT be cookieing ANY leads to ensure affiliates
get max exposure and cookie growth/planting. The webinar will be the
KEY…

  **FALL PROMOTIONS**

SimplerOptions.com BIG LAUNCH

BIG LAUNCH: September 4th to 15th

Sept 4-7: Video Promo
Sept 7-11: Webinar Promo

– The BIG DOG…last big one did 1.2mm in sales with affiliates raking
in big numbers…some big enough to ‘pay the mortgage for the year!’

Be sure and mark down at least 4 FOUR days to mail for this
…YES FOUR

TradeWins Publishing

Chuck Hughes: Wealth Creation Alliance!

Sept 30-Oct 12th: Details to COME

– Chuck’s a guy with a ton of klout and SKILL…that resonates really well
with our demographic…and you WILL want to promote till the end to
maximize your efforts!

Show off your A.B.C. skills in the comment section and convince my readers to PROMOTE YOU!

All my best,

Brad

Rockwell Trading Review

Rockwelltrading.com…you might not have heard about them and that’s ok. So let me fill you in..they’ve been getting out there QUITE a bit and I’ve known the group for a while. They’ve grown their affiliate program the BEST WAY POSSIBLE…slowly, selectively, and controlled!

WHY??

To make sure they work with the best! So when I asked if I could review them and introduce you to them to you, they said yes…but only because they know the people I work with are the best people in the industry!

So after digging around, chatting with other affiliates, and talking to their CEO and CFO, here are some important facts:

  • Markus’s free eBook, “The Complete Guide To Day Trading” is their top converting offer with a great upsell.
  • They typically see a 55-65% opt-in rate on this offer (according to them and a few top affiliates)
  • Once a person has opted-in for a free eBook, they are presented with an offer to purchase the “Day Trading Starter Package (DTSP)” at the reduced price of $7.00 (not too shabby considering all that this package is)
  • Our opt-in rate here is between 12-20% and we will give the affiliate the $7.00 we make on each of these orders
  • All payments will be made on the first of the month for the previous month
  • There is not waiting period, concerns over refunds, clawbacks, etc.

If you’re interested in learning more, getting a staff membership, and possibly teaming up with them…Contact Rollie (rollie@rockwelltrading.com) for any additional questions…here’s the link.

Check back later!

Brad Stafford

Who/what should you promote….part 3

Today I’m going to cover part 3 in this series and focus on WHO you should promote.

This is always a challenge because you might not know a lot about a company, or product, and you want to make sure that you’re truly promoting quality people to your audience. Because if you line up with someone that has crappy products, bad reputation, or spams your leads…YOU’RE GOING TO BE HURT!

So picking the companies/products you promote is very important. Here are a few steps and recommendations to ensure you line up with good people:

First, research the product!

Seems simple enough, but many people just say ‘yeah give me the offer and I’ll push it,’ not knowing anything about the product. You need to basically be an advocate for your audience. Take time to research what you can about the product. This puts you in a position to be able to confidently say to your audience:¬† ‘yes this is high quality and although it might not be for you, I think you should check it out.’

Sometimes you can’t research the product. Might be because of a launch, maybe the owners don’t want to share too much with you, etc etc…that’s your call if you want to promote, but you should ALWAYS try to research and test the product.

I know of an excellent affiliate marketer (I won’t say his name here, not sure if he’d be comfortable with that), but this guy basically researches and actually USES the product before he promotes it! Sounds just crazy…but he’s a TOP guy and has some of the highest click to earnings numbers I’ve heard of.

You might not be able to fully run through the product, but you should know OF it before you recommend it.

Second, who’s your contact?

Most companies selling products have affiliate managers recruiting affiliates and trying to get them to promote the services. At times that affiliate contact is the ONLY connection you have with the product…so do you like that person? Do you trust that person? Is that person available to you and REALLY able to answer your questions about the product???

These are all things you need to ask yourself. That affiliate manager might just be a place holder for a crap product. If you have questions about a piece of marketing for the product you’re selling…do they know the answer or are they guessing?? If they’re guessing there’s a good chance they haven’t fully researched the product THEMSELVES!!

With the clients I work for, I actually spend time ‘acting like a customer’ on their sites and with their products before I agree to work with them. I want to see how they would treat a REAL customer, a customer from an affiliate partner I would recruit…it’s about knowing the product and knowing the person behind the affiliate program.

If I recommend a product/company for promotion by an affiliate, you’d better darn well know that my reputation is on the line!

Three, what’s the history?

This one is tricky as sometimes companies pop-up who are quality, and other companies that have been around forever that suck. So how do you tell the crap from the gold??

1. Ask other people that you see promoting them. If you see ads promoting a company then you should ask those people promoting them what experiences they’ve had. Now chances are if someone is promoting a company…they like them or the results…so take their vote of confidence with a grain of salt. However they can give you honest insight as to what their customer’s feedback has been, their results, and their interaction with the company.

2. Talk to those who DON’T promote for that company anymore. You’ll have to dig a bit to find these people, but google search the company/product and look for the old posts, check to see if there’s been anything recent, and then contact that site. Again you’ll have to take their advice/insights with a grain of salt as they might be bitter over something that you’d never deal with.

3. Talk to others in the marketing industry in general. I think I’m a pretty good source for honest feedback…email me brad@fmpgllc.com. But if you know others you should ask them as well. Chances are someone knows something, so you’ve got to ask.

Which brings me to the conclusion…

Who/what in my opinion fits ALL the categories that I’ve mentioned in this three part series?? These companies:

1. BigTrends.com: Quality name, long successful history, dedicated support team, quality products, various marketing methods (content and launch), and high payouts on web AND phone referred sales.  Affiliate info Sign-up here. (etftradr.com which is under the BigTrends.com umbrella)

2. TheTechnicalTraders.com: Successful trader, tireless educator, high converting newsletters, content marketing, 90% renewal rate on newsletters and products, full-time support staff, and high-end recurring commissions: Affiliate info and Sign-up here.

3. Investing-Systems.com: Stock trading/picking software with over 10 years success, focused creators, great marketers, easy to work with, and good click to sale numbers on the right promos: Affiliate info and Sign-up here.

4. Wealth Insider Alliance: Excellent marketers, high-end recurring products, pay on time, easy to work with, good squeeze pages, high returns on lead values: Affiliate info and Sign-up here

I’ve been in this business over 5 years now and I’ve learned a TON. This isn’t a 9-5, off holidays off weekends, kinda job. It’s one that requires time, effort, and commitment. That’s my focus for my clients as well as the affiliate marketers (YOU) that I work with. I work with all the above companies and stamp my seal of approval on them ALL…so join them ALL and start promoting!!

Also if you want my opinion about someone you might or currently promote just ask (brad@fmpgllc.com) I’m more then happy to offer you an unbiased review.

All my best,
Brad Stafford

P.S.Did I miss your company/product? email me here (brad@fmpgllc.com) so I can review the product to see if it would get my nod of approval!

Who/what should you promote….part 2

In the financial/trading niche there are an abundance of products/services/tools to promote. But quality is the key. This series is designed to help me relay to YOU what info you need to think about before you promote. Read last week’s part one of “who/what should you promote” to catch up.

OK moving right along, class, today I’m going to dive into an important part of trading/investing affiliate marketing…WHERE DOES MY TRAFFIC GO??

Whenever a company comes to you and asks you to promote their offer, you need to do a bit of digging BEFORE you put up banners, send out emails, or write blog posts.

WHY???

Because that traffic is YOURS! You earned it, they trusted you with their info, and they trust your opinion…so you should know what they’re getting. This trust factor is what companies are after when they approach you to market their products. So you need to be extra careful with what you promote because if a company does something that you’re not comfortable with in their marketing…how do you think your audience is going to feel?

You should always know what’s happening to your traffic. Are they going right to an order/sales page? Are they going to opt-in to a form and then be pitched ONE product? If they opt-in are they tagged to me, how long? If they opt-in will they only see your products/tools? How many sales cycles does that person go through in order to sell your product?

Let’s address one thing at a time…

1. They (your traffic) goes to a sales page.

OK this is pretty straight forward where the only research you should do is on the product itself. If it’s a click to sale then it’s on you to know that you’re promoting a quality product that will truly add value to them. Now, you do have to understand that ‘products might work for some and not for others’ so do not limit yourself to what you can promote. This doesn’t mean if you’re a forex blog to start selling ETF stuff. No, it means if you’re a forex blog present your audience with a wide range of materials in the forex niche.

2. They go to an opt-in page.

This is where it gets tricky and you really have to do some HW.

First, you’ll need to sign-up yourself to see what the process is. If you’re expecting your audience to opt-in, shouldn’t you?? This will allow you to see what happens initially with your info. Do you get sold to right away? Do you get the expected free content? If right from the ‘get go’ you’re not happy with what you see…bail. Stop right there and move on.

If you’re happy with the initial content hook, then you can move on to finding out the next steps. Now if you’re being asked to promote for a launch you’re going to have to TRUST that person telling you about the opt-in process. Do you trust the person telling you the process? Do you really think that process will work?

If you’re promoting for a free service/report that doesn’t put people into a timed sales launch, then you’re in luck because you’ve got time to see what that company does with your info. Whatever your opting into, you should eventually be sold something from that company as that’s where YOU’RE going to make money. You can get paid money for the lead, but the goal is to have the traffic you drive BUY something. Depending on the cycle it can take longer. Your affiliate manager contact SHOULD have that cycle length. If that cycle length is focused on that product then you’re good….

But if you start to see a lot of promotions coming to you from that company you should ask questions. Why am I getting this email about xyz when I opted in to abc? Are you an affiliate of xyz, is that why you’re promoting them?

If your traffic is being sold to on OTHER STUFF before the product you wanted them to buy, you should bail. The focus should be on getting your lead sold into a product of that company, nothing else…period!

Now, you have to understand that at some point your lead might get promoted to something that you’re also promoting. This sucks, but it’s part of affiliate marketing. If the company that took your lead SOLD them on one of their products, then you shouldn’t have any issue as you’ve made your money. But if you’re seeing promotions for xyz course or brokerage house A then you really need to take a step back and see what’s up.

The company asking you to promote and drive leads should be focused on SELLING THEIR PRODUCTS FIRST! If they’re not…BAIL! If you sign-up to get a free report and within a month you’re getting all these different emails from the same company you should NOT promote for them. That lead should only be funneled into a sales process.

3. They will be sold other stuff, but product 1 should be first.

You have to understand that people in this business want to make money…heck YOU know that. But you also have to be ok with being able to share leads in order to get money. It’s a risk yes, and yes the person you’re promoting for is probably going to sell the heck out of that lead in 3 months, but know that their focus is on product sales.

Again this is just hammering the point home, but if you’re giving your traffic to someone to sell a product to, you’d better darn well know that the product you want them to buy IS WHAT THEY ARE BEING SOLD FIRST AND HARDEST!

Any questions???

Any comments???

OK part three I will give you my advice on the WHO!!

Stay tuned and please share if you enjoyed!

All my best,
Brad