The week of Thanksgiving begins a somber time  for most of us in the marketing ...

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So I reached out to you (my loyal readers, handsome devils, and overall great ...

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Today my copywriting partner J. Daryl Thompson gets to teach you! If you don’t ...

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First, the title is stolen right from a book by my new favorite author ...

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As Brad alluded to in his prior post, having good, individualized copy is paramount ...

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This article will be part 1 of 2, brought to you by FMPG and ...

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